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The word “demo” (short for “demonstration”) has morphed into a verb. We’re not sure it’s made it into everyone’s lexicon, but it certainly has a place here at our store. Mostly, the term is used when we “demo out” product—i.e., put out samples of food for shoppers to taste. Now we are adding it to our list of job titles—we’ve decided to hire a demo coordinator. This person will focus on sampling out our food (and other stuff) in the store five days a week. This may sound simple (and yummy), but it’s actually a quite complicated position requiring coordination between vendors (the folks who sell the Co-op their food), our staff (buyers, floor staff, volunteers, our outreach staff) and our customers. This person will also cook sample meals, create recipes, help with customer service and do product education. Additionally, there’s a myriad of things to keep the coordinator busy, like updating our vendor profiles on our Website, attending festivals and neighborhood events such as Palousafest, and working with the ”Buy Local” organization. Mostly, we want the coordinator to help improve customer satisfaction, help build community relationships, and help us all better understand the role food plays in our store, our town and our lives. Sounds like a great job, doesn’t it? We hope to have this person start work in early September. We’ll still have our wonderful FACT (Farmers Advocacy Cooperative Team) on Fridays—no worries there—but now, they’ll have some additional help. To begin with, you’ll find the demos at the front of the store, but as time progresses, they may move around, as most things do.
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